Instant download Test Bank for Mastering Strategic Management Version 2.0 by Ketchen pdf docx epub after payment.
Product details:
- ISBN-10 : 1453386815
- ISBN-13 : 978-1453386811
- Author:
Table of contents:
Chapter 1: Mastering Strategy: Art and Science
1.1 Defining Strategic Management and Strategy
1.2 Intended, Emergent, and Realized Strategies
1.3 The History of Strategic Management
1.4 Understanding the Strategic Management Process
1.5 Conclusion
Chapter 2: Leading Strategically
2.1 Vision, Mission, and Goals
2.2 Assessing Organizational Performance
2.3 The CEO as Celebrity
2.4 Entrepreneurial Orientation
2.5 Conclusion
Chapter 3: Evaluating the External Environment
3.1 The Relationship between an Organization and Its Environment
3.2 Evaluating the General Environment
3.3 Evaluating the Industry
3.4 Mapping Strategic Groups
3.5 Conclusion
Chapter 4: Managing Company Resources
4.1 Resource-Based Theory
4.2 Intellectual Property
4.3 Value Chain
4.4 Beyond Resource-Based Theory: Other Views on Company Performance
4.5 SWOT Analysis
4.6 Conclusion
Chapter 5: Selecting Business-Level Strategies
5.1 Understanding Business-Level Strategy through “Generic Strategies”
5.2 Cost Leadership
5.3 Differentiation
5.4 Focused Cost Leadership and Focused Differentiation
5.5 Best-Cost Strategy
5.6 Stuck in the Middle
5.7 Conclusion
Chapter 6: Supporting the Business-Level Strategy: Competitive and Cooperative Moves
6.1 Making Competitive Moves
6.2 Responding to Competitors’ Moves
6.3 Making Cooperative Moves
6.4 Conclusion
Chapter 7: Competing in International Markets
7.1 Advantages and Disadvantages of Competing in International Markets
7.2 Drivers of Success and Failure When Competing in International Markets
7.3 Types of International Strategies
7.4 Options for Competing in International Markets
7.5 Conclusion
Chapter 8: Selecting Corporate-Level Strategies
8.1 Concentration Strategies
8.2 Vertical Integration Strategies
8.3 Diversification Strategies
8.4 Strategies for Getting Smaller
8.5 Portfolio Planning and Corporate-Level Strategy
8.6 Conclusion
Chapter 9: Executing Strategy through Organizational Design
9.1 The Basic Building Blocks of Organizational Structure
9.2 Creating an Organizational Structure
9.3 Creating Organizational Control Systems
9.4 Legal Forms of Business
9.5 Conclusion
Chapter 10: Leading an Ethical Organization: Corporate Governance, Corporate Ethics, and Social Responsibility
10.1 Boards of Directors
10.2 Corporate Ethics and Social Responsibility
10.3 Understanding Thought Patterns: A Key to Corporate Leadership?
10.4 Conclusion
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