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Product details:

• ISBN-10 ‏ : ‎ 1118779649
• ISBN-13 ‏ : ‎ 978-1118779644
• Author: R. Kelly Rainer; Casey G. Cegielski

The goal of Rainer’s Introduction to Information Systems, 5th Edition is to teach all business majors, especially undergraduate ones, how to use information technology to master their current or future jobs and to help ensure the success of their organization. To accomplish this goal, this text helps students to become informed users; that is, persons knowledgeable about information systems and information technology. The focus is not on merely learning the concepts of IT but rather on applying those concepts to facilitate business processes. The content concentrate on placing information systems in the context of business, so that students will more readily grasp the concepts presented in the text. The theme of this book is What’s In IT for Me? This question is asked by all students who take this course. The book will show you that IT is the backbone of any business, whether a student is majoring in Accounting, Finance, Marketing, Human Resources, or Production/Operations Management.

Table of contents:

Chapter 1: Introduction to Information Systems
Chapter 2: Organizational Strategy, Competitive Advantage, and Information Systems
Chapter 3: Ethics and Privacy
Chapter 4: Information Security and Controls
Chapter 5: Data and Knowledge Management
Chapter 6: Telecommunications and Networking
Chapter 7: E-Business and E-Commerce
Chapter 8: Wireless, Mobile Computing, and Mobile Commerce
Chapter 9: Social Computing
Chapter 10: Information Systems within the Organization
Chapter 11: Customer Relationship Management and Supply Chain Management
Chapter 12: Business Analytics
Chapter 13: Acquiring Information Systems and Applications
Technology Guide 1: Hardware
Technology Guide 2: Software
Technology Guide 3: Cloud Computing
Technology Guide 4: Artificial Intelligence

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