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Title: Essentials of Strategic Management
Edition: 3rd Edition
ISBN- 10: 1111525196
ISBN- 13: 9781111525194

Author: Charles W. L. Hill; Gareth R. Jones

ESSENTIALS OF STRATEGIC MANAGEMENT, Third Edition, is a brief version of the authors’ market-leading text STRATEGIC MANAGEMENT: AN INTEGRATED APPROACH, helping students identify and focus on core concepts in the field in a more succinct, streamlined format. Based on real-world practices and current thinking, the text’s presentation of strategic management features an increased emphasis on the “business model” concept as a way of framing the issues of competitive advantage. Cutting-edge research, new strategic management theory, and a hands-on approach allow students to explore major topics in management, including corporate performance, governance, strategic leadership, technology, and business ethics. Its high-quality case program examines small, medium, and large companies–both domestic and international–so that students gain practice putting chapter concepts into action.

Table of contents:

Part I: INTRODUCTION TO STRATEGIC MANAGEMENT.

1. The Strategy-Making Process.

2. Stakeholders, the Mission, Governance, and Business Ethics. Part II: THE NATURE OF COMPETITIVE ADVANTAGE.

3. External Analysis: The Identification of Opportunities and Threats.

4. Building Competitive Advantage. Part III: BUILDING AND SUSTAINING LONG-RUN COMPETITIVE ADVANTAGE.

5. Business-Level Strategy and Competitive Positioning.

6. Strategy in the Global Environment.

7. Corporate-Level Strategy and Long-Run Profitability. Part IV: STRATEGY IMPLEMENTATION.

8. Strategic Change: Implementing Strategies to Build and Develop a Company.

9. Implementing Strategy through Organizational Design. Part V: Cases. Apple in

2008. SGI versus Dell. The Home Video Game Industry. McDonalds and Its Critics: 1973-2009. The Global Auto Industry. GM in

2009. IKEA. Rise of IBM. Fall of IBM. IBM in 2009.

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