Test Bank For Business Driven Technology 7th Edition

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Product details:

• ISBN-10 ‏ : ‎ 125956732X
• ISBN-13 ‏ : ‎ 978-1259567322
• Author: Paige Baltzan

Provides flexibility in tailoring content to the exact needs of your MIS or IT course. This book covers essential concepts and topics in the five core units, while providing additional in-depth coverage in the business and the technology plug-ins.

Table of contents:

About the Author  XI
Preface  XIV
CHAPTER 1: BUSINESS DRIVEN TECHNOLOGY  6
CHAPTER 2: IDENTIFYING COMPETITIVE ADVANTAGES  21
CHAPTER 3: STRATEGIC INITIATIVES FOR IMPLEMENTING COMPETITIVE ADVANTAGES 36
CHAPTER 4: MEASURING THE SUCCESS OF STRATEGIC INITIATIVES  56
CHAPTER 5: ORGANIZATIONAL STRUCTURES THAT SUPPORT STRATEGIC INITIATIVES  71
CHAPTER 6: VALUING AND STORING ORGANIZATIONAL INFORMATIONâ”DATABASES   99
CHAPTER 7: ACCESSING ORGANIZATIONAL INFORMATIONâ”DATA WAREHOUSES  119
CHAPTER 8: UNDERSTANDING BIG DATA AND ITS IMPACT ON BUSINESS  131
CHAPTER 9: ENABLING THE ORGANIZATIONâ”DECISION MAKING  164
CHAPTER 10: EXTENDING THE ORGANIZATIONâ”SUPPLY CHAIN MANAGEMENT   180
CHAPTER 11: BUILDING A CUSTOMER-CENTRIC ORGANIZATIONâ”CUSTOMER RELATIONSHIP MANAGEMENT  194
CHAPTER 12: INTEGRATING THE ORGANIZATION FROM END TO ENDâ”ENTERPRISE RESOURCE PLANNING  209
CHAPTER 13: CREATING INNOVATIVE ORGANIZATIONS  242
CHAPTER 14: EBUSINESS  255
CHAPTER 16: INTEGRATING WIRELESS TECHNOLOGY IN BUSINESS  282
CHAPTER 17: DEVELOPING SOFTWARE TO STREAMLINE OPERATIONS  312
CHAPTER 18: METHODOLOGIES FOR SUPPORTING AGILE ORGANIZATIONS  325
CHAPTER 19: MANAGING ORGANIZATIONAL PROJECTS   338

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