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Test Bank for Business Communication Process & Product Brief 6th Brief Edition by Guffey

Name: Test Bank for Business Communication Process & Product Brief 6th Brief Edition by Guffey
SKU: smxhr956068
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This is completed downloadable of Test Bank for Business Communication Process & Product Brief 6th Brief Edition by Guffey

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ISBN-10 ‏ : ‎ 0176721258
ISBN-13 ‏ : ‎ 978-0176721251
Author: Mary Guffey

Business Communication: Process and Product, 6th Brief Canadian Edition, prepares students for a career in an increasingly digital and global workplace. Through innovative resources and comprehensive coverage, this new edition enhances what has made this product so successful in the past: the 3-x-3 writing process, pioneered by Mary Ellen Guffey, the two-part case studies, and coverage of the latest technologies impacting business today. With content delivered in both print and our digital platform, MindTap, our product provides students with information, instruction, and opportunities to practise and apply what they are learning. MindTap has been completely reimagined to bring a more focused and applicable learning experience to students. Within the MindTap platform there are several experiential learning activities for the students to apply what they have learned and build a portfolio that can be used in the future to showcase their work. For instructors, we have a well-developed and curated site of additional resources that are built to support any course using our learning resources. Guffey, Loewy, Griffin: Your authoritative and trusted brand in Business Communication!

Table of Content:

UNIT 1 Communication Foundations
Chapter 1 Business Communication in the Digital Age
Chapter 2 Professionalism: Team, Meeting, Listening, Nonverbal, and Etiquette Skills
Chapter 3 Intercultural Communication
UNIT 2 The Writing Process
Chapter 4 Planning Business Messages
Chapter 5 Organizing and Drafting Business Messages
Chapter 6 Revising Business Messages
UNIT 3 Workplace Communication
Chapter 7 Short Workplace Messages and Digital Media
Chapter 8 Positive Messages
Chapter 9 Negative Messages
Chapter 10 Persuasive and Sales Messages
UNIT 4 Reports, Proposals, and Presentations
Chapter 11 Reporting in the Workplace
Chapter 12 Informal Business Reports
Chapter 13 Proposals, Business Plans, and Formal Business Reports
Chapter 14 Business Presentations
UNIT 5 Employment Communication
Chapter 15 The Job Search and Résumés
Chapter 16 Interviewing and Following Up
APPENDIX A: Documentation Formats
Appendix B: Grammar and Mechanics Guide
Appendix C: Key to Grammar and Mechanics
Index
Proofreading Marks