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Table Of Contents:
- Ch 1: Introduction to Modeling
- 1.1 Introduction
- 1.2 A Capital Budgeting Example
- 1.3 Modeling versus Models
- 1.4 A Seven-Step Modeling Process
- 1.5 A Great Source for Management Science Applications: Interfaces
- 1.6 Why Study Management Science?
- 1.7 Software Included with This Book
- 1.8 Conclusion
- Ch 2: Introduction to Spreadsheet Modeling
- 2.1 Introduction
- 2.2 Basic Spreadsheet Modeling: Concepts and Best Practices
- 2.3 Cost Projections
- 2.4 Breakeven Analysis
- 2.5 Ordering with Quantity Discounts and Demand Uncertainty
- 2.6 Estimating the Relationship between Price and Demand
- 2.7 Decisions Involving the Time Value of Money
- 2.8 Conclusion
- Appendix Tips for Editing and Documenting Spreadsheets
- Case 2.1: Project Selection at Ewing Natural Gas
- Case 2.2: New Product Introduction at eTech
- Ch 3: Introduction to Optimization Modeling
- 3.1 Introduction
- 3.2 Introduction to Optimization
- 3.3 A Two-Variable Product Mix Model
- 3.4 Sensitivity Analysis
- 3.5 Properties of Linear Models
- 3.6 Infeasibility and Unboundedness
- 3.7 A Larger Product Mix Model
- 3.8 A Multiperiod Production Model
- 3.9 A Comparison of Algebraic and Spreadsheet Models
- 3.10 A Decision Support System
- 3.11 Conclusion
- Appendix Information on Solvers
- Case 3.1: Shelby Shelving
- Case 3.2: Sonoma Valley Wines
- Ch 4: Linear Programming Models
- 4.1 Introduction
- 4.2 Advertising Models
- 4.3 Employee Scheduling Models
- 4.4 Aggregate Planning Models
- 4.5 Blending Models
- 4.6 Production Process Models
- 4.7 Financial Models
- 4.8 Data Envelopment Analysis (DEA)
- 4.9 Conclusion
- Case 4.1: Blending Aviation Gasoline at Jansen Gas
- Case 4.2: Delinquent Accounts at GE Capital
- Case 4.3: Foreign Currency Trading
- Ch 5: Network Models
- 5.1 Introduction
- 5.2 Transportation Models
- 5.3 Assignment Models
- 5.4 Other Logistics Models
- 5.5 Shortest Path Models
- 5.6 Network Models in the Airline Industry
- 5.7 Conclusion
- Case 5.1: International Textile Company, Ltd.
- Case 5.2: Optimized Motor Carrier Selection at Westvaco
- Ch 6: Optimization Models with Integer Variables
- 6.1 Introduction
- 6.2 Overview of Optimization with Integer Variables
- 6.3 Capital Budgeting Models
- 6.4 Fixed-Cost Models
- 6.5 Set-Covering and Location-Assignment Models
- 6.6 Cutting Stock Models
- 6.7 Conclusion
- Case 6.1: Giant Motor Company
- Case 6.2: Selecting Telecommunication Carriers to Obtain Volume Discounts
- Case 6.3: Project Selection at Ewing Natural Gas
- Ch 7: Nonlinear Optimization Models
- 7.1 Introduction
- 7.2 Basic Ideas of Nonlinear Optimization
- 7.3 Pricing Models
- 7.4 Advertising Response and Selection Models
- 7.5 Facility Location Models
- 7.6 Models for Rating Sports Teams
- 7.7 Portfolio Optimization Models
- 7.8 Estimating the Beta of a Stock
- 7.9 Conclusion
- Case 7.1: GMS Stock Hedging
- Ch 8: Evolutionary Solver: An Alternative Optimization Procedure
- 8.1 Introduction
- 8.2 Introduction to Genetic Algorithms
- 8.3 Introduction to Evolutionary Solver
- 8.4 Nonlinear Pricing Models
- 8.5 Combinatorial Models
- 8.6 Fitting an S-Shaped Curve
- 8.7 Portfolio Optimization
- 8.8 Cluster Analysis
- 8.9 Discriminant Analysis
- 8.10 The Traveling Salesperson Problem
- 8.11 Conclusion
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